This was adidas’s largest commercial shoot in 2020. We shot 2D and 3D assets for 16 sport/lifestyle categories on location in Berlin, Germany. We assembled a large team that worked collaboratively over the span of 3 months.

I was one of the contributing Art Directors that helped with pre-production details, photography selects and final motion content management. I worked with the Adidas Brand Design team based in Portland, OR and an agency team based in Berlin, Germany (About Kokomo). There were definitely some new challenges presented during a global pandemic but was an overall success.