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P A U L _Y I H

paul@overcastcreative.com

  • Work
  • Intro
  • About
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@adidashoops 2014

This was the first dedicated social media shoot for Adidas basketball. We organized and shot these specifically for instagram but images were used beyond IG platform. I developed an art direction narrative to help inform our photo shoot for each athlete.

Paul Yih
- Design/Art Direction
Atiba Jefferson - Photography (Rose, Lillard, Wall, Noah, Lin, Howard)
Rafael Astorga -  Photography (Wiggins, Smart)

 

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Instagram_SQ_Layouts_Rose8.jpg
Instagram_SQ_Layouts_Damian_Lillard_0.jpg
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Instagram_SQ_Layouts_Rose18.jpg
Instagram_SQ_Layouts_Rose21.jpg
Instagram_SQ_Layouts_Wall5.jpg
Instagram_SQ_Layouts_Wall7.jpg
Instagram_SQ_Layouts_Wiggins6.jpg

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